In Photo: L-R: Ms. Kimberly Remolona, SM Lanang Premier, Mall Manager; Mr. Johnny Ong, Partner Dealer and Owner of Mikrocell; Ms. Therese Villamor, HONOR Star and Star Magic Artist; Mr. Tom Yuan, HONOR Philippines’ National Sales Director; and Mr. Pao Oga, HONOR Philippines’ Public Relations Manager.
Davao welcomes HONOR’s newest AI-powered PRO smartphone with exclusive deals and the ultimate in-store experience
Manila, Philippines – August 11, 2025 – Global leading technology brand, HONOR Philippines, made history today in the King City of the South with a double celebration — the much-anticipated First Day Sale of the HONOR
400 Pro 5G and the grand opening of the newest HONOR Experience Store at SM Lanang Premier.
The event was graced by the Davao Bloggers Society and other local media partners, loyal HONOR fans, and special guests, including Mr. Johnny Ong, partner dealer and owner of Mikrocell, HONOR Philippines National Sales Director Mr. Tom Yuan, and HONOR Star and ex-Pinoy Big Brother housemate Gen 11, Therese Villamor. The launch marks a major step in HONOR’s mission to bring premium, AI-powered technology closer to Filipinos across the country.
The HONOR 400 5G made waves during its initial launch, selling out in record time. Due to overwhelming demand, HONOR Philippines proudly brings the upgraded HONOR 400 Pro 5G to Davao — delivering even greater power, intelligence, and camera excellence.

“We’ve seen an incredible show of support from Filipinos nationwide, and Davao is no exception,” said Stephen Cheng, Vice President of HONOR Philippines. “The HONOR 400 Pro 5G is designed for those who want nothing less than flagship quality at a competitive price. It combines cutting-edge AI features, professional-grade photography, and all-day power — exactly what our customers have been asking for. This store opening in Davao is a promise that we will keep bringing the HONOR experience closer to more Filipinos.”
HONOR 400 Pro 5G: Flagship Power Meets AI Brilliance
The HONOR 400 Pro 5G isn’t just a smartphone — it’s your all-in-one creative, gaming, and productivity powerhouse.
200MP Ultra Clear AI Camera – Capture every detail with unparalleled clarity
50MP Telephoto + 12MP Ultra-Wide Camera – Versatile photography for every shot
Snapdragon 8 Gen 3 Chipset – Flagship performance for seamless multitasking and gaming
HONOR AI Features – AI Image to Video, AI Cutout, and more for next-level creativity
6,000mAh Battery with 100W HONOR SuperCharge – All-day power in just minutes of charging
Snapdragon 8 Gen 3 Flagship Chip – Perfect for multi-tasking, gaming, and binge-watching
6.78” Quad-Curved AMOLED Display, 120Hz Refresh Rate – Immersive visuals for work and play
Up to 16GB RAM + 512GB Storage – Space and speed for everything you need
Davao Gets the Full HONOR Experience
The newly opened HONOR Experience Store at SM Lanang Premier is designed to give customers the ultimate hands-on experience with the latest HONOR devices, exclusive promos, and top-notch after-sales service.
With this opening, HONOR reaffirms its commitment to making premium technology more accessible, giving Davaoenos the opportunity to explore HONOR’s cutting-edge products right in their hometown.
Pricing and Availability
Available in stunning color options—Lunar Grey and Midnight Black—the HONOR 400 Pro 5G is now available for pre-order across the Philippines for only Php 32,999 (24GB + 512GB)!
Order now at any HONOR Experience and Partner Stores, and online via Lazada –
https://bit.ly/Laz_H400Pro_PR,
Shopee – https://bit.ly/Shop_H400Pro_PR,
or TikTok Shop – https://bit.ly/TikTok_H400Pro_PR.
To know more about HONOR 400 Pro 5G, head on to:
https://bit.ly/Web_H400Pro_PR.
For more exciting announcements, you may visit HONOR’s website www.hihonor.com
or social media platforms: Facebook (Facebook.com/HonorPhilippines),
Instagram (Instagram.com/honorph)
and TikTok (Tiktok.com/@honorphilippines).
To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.
About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering
focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s
portfolio of innovative, premium and reliable products enable people to become a better version of themselves.