Mindanao, Philippines (November 13, 2025) – The Big Bad Wolf Books in Davao 2025 opened its doors with renewed purpose—bringing the community together to find inspiration, comfort, and connection through books.
Held at The Tent, Azuela Cove, the sale offers a welcoming and safe, ground-level venue, ensuring accessibility and peace of mind for every guest. Visitors can also enjoy free shuttle services to and from Azuela Cove, making it easier than ever for book lovers to join the fun-filled event that runs from November 13 to 24, 2025, from 10 AM to 12 Midnight daily. The opening day was marked by cheerful reunions and lively celebrations as Wolfie, Big Bad Wolf’s beloved mascot, greeted guests of all ages for photos and high-fives. The joyful atmosphere was amplified by the presence of local buskers performing live acoustic sets, adding warmth and rhythm to the event.
Joining the celebration were Big Bad Wolf Business Director Bernard Lee, and Big Bad Wolf Books Philippine Country Head Ley Almeda, and Ms. Salome Enoc, Officer-in-Charge of the City Library and Information Center also graced the event, emphasizing how the return of Big Bad Wolf Books to Davao symbolizes the city’s resilience and enduring passion for stories that inspire growth and generosity.
Building Back the Community as Schools Compete in Campus Challenge
In partnership with the Local Government of Davao, Big Bad Wolf Books will be donating books to support local learning communities—empowering young readers and reaffirming the belief that access to stories can strengthen emotional resilience and inspire new beginnings.
“Books have the power to bring people together, to comfort, and to inspire. We’re thrilled to return to Davao not just with millions of stories to explore, but with a chance to support local communities and young readers as they rebuild and grow,” shared Bernard Lee.
Ley Almeda added, “This year’s Big Bad Wolf Books Sale in Davao is about more than just a sale. It’s a celebration of hope, learning, and generosity. Beyond our initiatives like the Campus Challenge and book donations, this year also shines a spotlight on community collaborations, from the workshop with Amber (@amberclopedia), to book signing sessions with local authors, and performances by local community buskers, all coming together to inspire creativity, connection, and a shared love for reading.”
To further support local schools, this year Big Bad Wolf Davao launches the Campus Challenge: Read It to Win It, inviting schools across Davao City to join in a fun reading-inspired competition. Parents and students can register as Big Bad Wolf Members, indicate their school affiliation upon checkout, and present a valid school ID for verification. Every ₱2,000 single-receipt purchase equals one valid entry for their school.
A daily leaderboard on Instagram Stories will show which schools are leading in total book sales and attendance—fueling friendly rivalry among schools in Davao City. Throughout the 12-day event, a daily leaderboard will track the top-performing schools who will win generous book prizes:
●1st Place: Books for Library Grant (1,500 books)
●2nd Place: Reading Corner Bundle (1,000 books)
●3rd Place: Teacher Voucher Packs (500 books)
Current contenders include Green Meadow Christian Academy, Davao Christian School V-Mapa (Elementary), Davao Christian School V-Mapa (Senior High School), Assumption College of Davao, Davao Christian School C.P. Garcia Campus, Scripture Christian Academy, Precious International Grade School, and Precious International High School. Each winning school will also be encouraged to share their rewards with a partner community library or public school, spreading the love of reading even further.
Promos that Bring Reading Closer
From interactive children’s favorites like Disney Christmas Annual 2025 to thought-provoking bestsellers such as Revenge of the Tipping Point by Malcolm Gladwell, visitors can expect a variety of genres that inspire self-discovery, creativity, and connection.
Big Bad Wolf celebrates Davao’s vibrant literary community with a special 5% discount (no minimum spend) for members of local reading groups, including BookBed, Silent Book Club Davao, Book Chikas, Dining Book Club Davao, and Davao Youth Executives. These include participants of the Silent Book Reading Session at Finca can also enjoy a 5% discount at the Big Bad Wolf Book Sale.
Members simply need to present a valid ID confirming their affiliation at checkout to enjoy the offer. Available from November 13 to 24, 2025, this exclusive deal honors the local book lovers and storytellers who continue to keep Davao’s reading culture thriving.
At the Book Stack Corner, visitors can turn their love of books into fun rewards! The taller your book stack, the bigger the surprise—whether it’s exclusive discounts, special giveaways, or other exciting perks. It’s a playful challenge that encourages readers to explore more titles, mix and match genres, and celebrate their personal reading triumphs while adding a little extra thrill to their Big Bad Wolf experience.
Activities that Inspire Connection
The fun doesn’t stop with the books—Big Bad Wolf Books has a lineup of activities designed to bring people closer and spark creativity:
●Visitors can join the BBW Davao 2025 Post & Win contest from November 13 to 20 for a chance to score a ₱1,000 gift voucher and exclusive Big Bad Wolf Books merchandise at the sale. Simply follow @BigBadWolfBooksPhilippines on its social media accounts, share your favorite moments from your visit, tag three friends, and use the hashtags #BBWShareAndWinDavao #BBWDavao2025 #BBWPhilippines2025. Six lucky winners will be announced on November 22, 2025.
●Families can join Read Aloud Sessions on November 14 and 15, led by the volunteers from the Davao Young Executives, to help spark kids’ imagination through storytelling.
●There will be a Silent Reading Session on November 15 from 8:30 AM to 12 PM, creating the perfect peaceful escape for book lovers hosted by the Silent Book Club Davao at Finca Cafe.
●Art enthusiasts won’t want to miss the Fantasy Character Design Workshop with @amberclopedia on November 17. With a ₱450 registration fee, participants can enjoy guided drawing activities, receive a free copy of Amberclopeida’s Fantasy Character Design for Beginners, and take home a certificate of completion.
●The Azuela Cove comes alive with live performances from Davao’s local music artists from 6:00 PM to 8:00 PM on select nights:
○Jaspher Jay – November 13
○Raven Lyle – November 14
○Terdfret Duo – November 16 & 19
○Dolce Chordarum String Ensemble – November 16 & 21
○Yodno – November 17 & 21
○Kyla Jean – November 17
○A&Q Piano Trio & ICEA – November 22
○Mikee Casama – November 24
Whether you’re sharing a photo, listening to a story, enjoying live music, or sketching a dragon, these moments are all about turning pages into connection—and making memories that last long after the sale ends.
Join the Movement
Every purchase, every challenge entry, and every page turned at the Big Bad Wolf Book Sale is part of a larger movement—one that brings people together through the shared love of reading. Through these efforts, Davaoeños once again prove that compassion and curiosity go hand in hand, and that books remain a timeless tool for hope, healing, and transformation.
Come together for the Big Bad Wolf Book Sale Davao at The Tent, Azuela Cove, from November 13 to 24, 2025, open 10 AM to 9 PM daily. A free shuttle service supported by the local government of Davao City will be available on opening day to bring every reader straight to The Tent at Azuela Cove. Please visit Big Bad Wolf Books’ Facebook to know more details about the city shuttle routes.
Event Details
●Sales Dates (Open to the Public):
○Daily (November 14–24, 2025) — 10:00 AM to 12:00 Midnight
●Free Shuttle Schedule (People’s Park – The Tent, Azuela Cove)
○November 13, 2025 – Thursday
○November 14, 2025 – Friday
○November 17, 2025 – Monday
○November 18, 2025 – Tuesday
○November 19 – Wednesday
○November 20 – Thursday
○November 21 – Friday
○November 24 – Monday
Follow Big Bad Wolf Books social media pages on Facebook, Instagram, and TikTok for updates on latest promos and donation details. Visit Big Bad Wolf Books’ official website to learn more about the movement and how you can help change the world, one book at a time.
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About Big Bad Wolf Books
The Big Bad Wolf Books was founded by Andrew Yap and Jacqueline Ng in 2009 and first launched in Kuala Lumpur, Malaysia. In the words of the company’s founders, Big Bad Wolf aims to cultivate reading habits, increase English literacy worldwide, and build a new generation of readers by making books more affordable and accessible to everyone.
One of the company’s best highlights is its book sales, which is popular among readers around the world. As a global reading advocacy initiative, the sales aim to encourage people of all ages to discover the joys of reading, inspire them to pursue their dreams, and, importantly, empower them with the knowledge to realize them.
Big Bad Wolf Book Sale has toured 17 countries and more than 50 cities. Among these include different cities in Asia like Malaysia, Cambodia, Manila, Singapore, Thailand, Hong Kong, and Indonesia. The company has also begun branching out to book readers outside the Asia Pacific, having held book tours in Tanzania, Kenya, and the United Arab Emirates and most recently, to Saudi Arabia and Egypt.
